Priyanka Chopra Falls Victim to Deepfake

December 6, 2023

Priyanka Chopra Falls Victim to Deepfake

Priyanka Chopra Falls Victim to Deepfake Menace. Adding to the list of celebrities targeted by deepfake technology including Rashmika Mandanna, Katrina Kaif, Kajol and Alia Bhatt, Priyanka Chopra has now become the latest victim of a deepfake video circulating online. The manipulated video, originating from an interview where Priyanka was promoting a brand raises concerns about the implications of artificial intelligence once again.

In this specific deepfake Priyanka’s face remains unaltered in inappropriate contexts however, her voice and the content of the original interview were manipulated to depict her discussing annual earnings and endorsing a fake brand. While the video is playable the associated account handle remains unclickable shrouding its origin and intent in mystery.

This incident follows the recent emergence of a manipulated video featuring Alia Bhatt where her face was morphed onto another person dressed in a blue floral co-ord set and making gestures to the camera. Kajol also faced a similar situation when an influencer’s face was replaced with hers in a TikTok video as part of the ‘Get Ready With Me’ trend.

The deepfake controversies continue to escalate raising growing concerns about the potential misuse of this technology. Rashmika Mandanna, Katrina Kaif, and others have already experienced the repercussions of manipulated content going viral emphasizing the challenges posed by deepfake technology.

The use of artificial intelligence and machine learning techniques to create altered videos raises significant questions about the authenticity and truth in visual media underscoring the need for vigilance and safeguards against misleading or fabricated content.

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